SRE traces the source, restores the market sincere and credible
Tracing back to the source, literally pointing to the upstream to find the birthplace, metaphor to explore the source, look back on the past, and explore the source. Essentially a process of exploring the roots and exploring the true source.
With the development of the times, people's living standards have been generally improved, which has created higher requirements for the quality of goods. However, for a long time, under the influence of the powerful “falsification” productivity of the world, counterfeit and shoddy products have been used in various industries. Occupy a small market share. According to statistics, the market affected by counterfeit and shoddy products in the world has reached 300 billion US dollars, and the annual turnover of counterfeit and shoddy products has accounted for 10% of the total world trade. In China, because of the strong imitation production capacity in China, the scale of counterfeit and shoddy products made in China has reached 300-400 billion yuan, especially in currency, medicine, food, cosmetics, clothing, agricultural products, auto agricultural machinery parts, Audio-visual products, software computer chips and other fields with more fraud and infringement have become the "hardest hit" for counterfeit and shoddy goods, which has brought huge market space for the commodity traceability industry. Take the field of counterfeit goods as an example. In the past few years, all kinds of production records have dominated the headlines of various news and become the focus of public opinion. The emotions of anger and uneasiness have spread throughout society. In fact, counterfeiting has always been one of the social problems that need to be solved urgently. Product quality problems are endless, directly jeopardizing the health of the public. Wide-ranging, high-frequency counterfeit security incidents have led to an increasing public demand for traceability of goods.
According to authoritative media forecasts, it is estimated that in the global market in 2025, only the food traceability market will grow by 103%, and its size will reach 22.27 billion US dollars.
Now the anti-counterfeiting traceability function has gradually become the standard function of commodities. With the further improvement of people's living standards in the future, the traceability function will develop in the direction of deepening and customization, resulting in greater market space.
However, the existing traceability industry still has a huge pain point that needs to be solved urgently, that is, the problem of data fraud, a product involves multiple different institutions and different processes throughout the life cycle, and how to ensure the reliability of traceability information? This is a difficult problem to solve. On the one hand, it is difficult to ensure that the data provided by the parties is true; on the other hand, no matter which party is responsible for storing the traceability information, it will face the suspicion of data tampering. Especially in the case of quality disputes, the traditional traceability system based on centralized database is difficult to provide strong traceability evidence.
“The blockchain technology and commodity traceability have a natural fit.” On the one hand, the blockchain traceability code is unique and cannot be falsified, not only can be accountable to people, but also facilitates the optimization and integration of the traceability chain; On the one hand, the “vaccination fraud” incident is further arousing the society’s emphasis on commodity traceability, and the existing certification methods are already difficult to meet the public’s security needs. In this context, "blockchain + traceability" has ignited the expectations and enthusiasm of new technology solutions outside the industry.
Blockchain has three characteristics: decentralization, non-tamperable, and open and transparent. The characteristics that cannot be tampered with making the blockchain applicable to many scenarios. Such as privacy protection, digital copyright, anti-counterfeiting of goods and so on. The non-tamperable information nodes of the blockchain technology and the decentralized storage of data ensure the authenticity, stability and reliability of product traceability by using blockchain technology. In this way, we can truly enhance the trust of our products, build a bridge of trust between enterprises and consumers, and at the same time help companies that produce quality products to enhance their brand image.
SRE is based on this kind of environment. SRE adopts blockchain technology and realizes low-cost trust relationship under the condition of de-intermediation by virtue of the core advantages of blockchain technology. By keeping the traceability information in the blockchain account, each participant in the life cycle of the commodity will jointly maintain the account of the traceability information as a blockchain node, ensuring that once the traceability information is on the chain, it cannot be tampered, unforgeable, or Responsible. A traceability mechanism with high credibility is formed between commodity participants, consumers and regulatory agencies to address the core pain points of data fraud.
Compared with the existing blockchain traceability systems, SRE traceability has great advantages. SRE is a high-performance public system developed by the SRE development team. The project rethinks the development direction of blockchain technology. An infrastructure designed to be traceable to provide a trust engine for the entire traceability network. At the technical level, SRE utilizes the industry's most advanced layer2 technology architecture to solve the current impossibility of the blockchain triangle, and introduces cross-chain trading technology, which can be compatible with the alliance chain and the previous generation traceability public chain. Technology, SER traceability system ranks among the leading positions in the traceability of many blockchains. Cross-chain trading technology has enabled the SER traceability system to rapidly increase and develop in the market share, and to absorb a large number of users of other traceability systems to join The SER traceability system ecosystem comes. At the application level, the SRE traceable shopping mall was introduced with the brand partner, and the third-party hardware was used to collect the data and record the SOURCE traceability, and the data analysis and cross-platform account data integration were carried out, and the privacy was carried out by homomorphic encryption in the data sharing process. Protection, from all aspects to solve existing problems in the market.
SRE is committed to creating "linkers" and "identity credentials" centered on blockchain technology, providing solutions that are both flexible, easy to use and user-independent. SRE decentralized ID system, SRE traceability framework protocol layer, to create a more thorough decentralized blockchain ecosystem. Supported by IoT intelligent hardware, combined with cutting-edge technologies such as big data, edge computing and machine learning, it provides enterprises with commercial platform services such as supply chain traceability, anti-counterfeiting, electronic sign-off, Internet of things monitoring, equipment management and predictive maintenance. Starting from the mutual trust, transparency and efficient management of the upstream and downstream supply chain of the enterprise, the business model realized in the first stage is used to quickly realize the commercial realization, and the existing technology accumulation of the SRE team is combined to continuously expand the ecology of the entire blockchain. Application scenario.
SRE is the entry point from the two areas of product traceability and data traceability, and has embarked on the road of changing the world. Good results have been achieved in industries such as anti-counterfeiting traceability, traceability of drugs, traceability of medicines, electronic deposit and circulation, digital copyright protection, and traceable supply chain finance.
Before the establishment of the SRE source platform, its original idea was to prevent and eliminate potential safety hazards, to ensure traceability of the products from the field to the table, and to completely eradicate the existence of counterfeit and shoddy products. But as the team deepened its understanding of traceability, the SRE team introduced more application scenarios. In the future, the SRE team will carry out the layout of the whole physical traceability, including products, medicines, mothers and children, tobacco and alcohol, luxury goods, cosmetics, publishing and IP copyrights, and art collections. The traceability of the field to the table and the traceability of imported products from the producing countries, exporters, customs inspection, importers, sales channels, etc., and through the traceability technology program, anti-counterfeiting and anti-counterfeiting goods, brand authorization and combating counterfeiting Counterfeit products, to achieve product traceability from all aspects of raw materials, production, warehousing, market, etc., to help companies shape the brand image, highlight product features and enhance corporate competitiveness. Providing full-time data for practitioners and consumers, and providing a basis for government departments to strengthen law enforcement and increase market supervision.
SRE's mission is to use blockchain technology to drive business innovation. SRE has been thinking about the true value of the blockchain. The real business scenario + blockchain is just an optimization of the existing business. The SRE team believes that the real value of the blockchain is the centralization of the traceability public chain. The characteristics and token economic reward mechanism to subvert the traceability industry, in order to play the real concept and value of the blockchain.
On the road of picking up the gold and going to the false, the SRE will trace the source and restore a sincere and credible market.